Business Case

ED Conseil

Business cases

A few client case studies

In 2025

SME (headquarters in Isere-FR) - €15M revenue - Product Owner and CIO role

International industrial trading SME: Project management of the Punchout customer purchasing portal and marketplace connected to the Sage ERP system

  • Product Rodmap Pilot
  • Innovation with AI project integration
  • Nearshore development management (Morocco)
  • SI Mapping
  • Recommendations and functional optimization of Sage ERP and processes


SME (headquarters near Paris-FR) - €42M revenue - Project Management Assistance

SME manufacturing machine tools in the railway sector. Project management assistance and project management support for an ERP system migration with AI integration.

  • Drafting specifications for a finance and production-oriented ERP system change
  • Assistance in choosing publishers and integrators (long and short list)


In 2024 and 2025

SaaS Publisher - France - Revenue > €2M - VP Sales and CRO Role

French publisher of a CRM and Data Management solution

  • Transformation of the publisher model
  • Valuation of the SaaS business model and pricing of products and services
  • Definition and implementation of the sales and marketing strategy
  • Implementation and training of consultants in the software deployment methodology
  • Implementation of the nurturing unit with the recruitment of an SDR
  • Recommendations and functional optimization of ERP and processes
  • Training of the sales team and customer service

30 years of experience 

  • ERP, CRM, and BI project management for SMEs in Switzerland
  • Business development of business solutions
  • Creation of web marketing strategies
  • Business creation


Contact details and references available upon request

Missions carried out in France, Switzerland, Belgium and Africa (Maghreb and West Africa)